The problem
Baja Beans had a site that grew in every direction at once. No single voice, no single look, no single story.
What we did
The new direction grew out of the brand’s own 3D splash artwork — rustic, vintage, and warm. We rebuilt the site around it and rewrote every page fresh in that voice, keeping the facts and losing the clutter.
The result
A storefront that feels like the coffee: small-batch, sun-worn, and confident. Website usage time went up 260%, and customers began choosing their order on their phone before even walking in, speeding up store efficiency.
Website usage time up 260%.
